Pressrelease
MPS Broadband announces the launch of Peer2View™ – Enabling infinite live streaming in Windows Azure.
At NAB 2011, MPS Broadband will introduce “IPTV 2.0” providing it´s Internet TV technologies on Windows Azure
LAS VEGAS — April 12, 2011 — This week at the 2011 National Association of Broadcasters Show (NAB), MPS Broadband announced the launch of the live streaming technology Peer2View™.
Based upon cutting edge Swedish research, Peer2View™ optimally solves the network congestion problem. Peer2View™ is built for distribution of live events and linear TV over the internet and corporate networks. The solution scales infinitely with up to 99.9% bandwidth savings.
“After almost five years of development and testing we are finally ready for launch. Peer2View™ is ISP and Network friendly. By keeping traffic local, and with support for Microsoft Silverlight we combine the efficiency of Peer2View™ with Microsoft Internet Information Services (ISS) Smooth Streaming,“ says Anders Nilsson CEO, MPS Broadband.
“Making Peer2View™ available on Windows Azure, together with the functionality of our proprietary MPS Publishing Platform® (MPP) and seamless CDN fallback, we are geared to change the concept of live and linear TV over IP. We call it IPTV 2.0” added Nilsson.
Peer2View™ is a structured P2P technology based upon a cutting edge mathematical algorithm, which optimally solves the peer assignment problem.
• Built for distribution of live events and linear TV over the internet and corporate networks.
• Scales infinitely with up to 99.9% bandwidth savings.
• ISP and Network friendly by keeping traffic local. Includes seamless CDN fallback, and can co-exist with Unicast solutions.
• Support for Silverlight – combining the efficiency of Peer2View™ with the Microsoft Internet Information Services (ISS) Smooth Streaming
The MPS Publishing Platform® (MPP) provides functionality for all stages of the publishing pipeline and is offered as a suite of modules; including a rich set of standards-based Web API’s. Together the modules create the toolbox you need to quickly and costs effectively launch any online video service. The MPP has been accredited by major quality content rights holders e.g. Universal Pictures, Buena Vista, Warner Brothers.
“We understand that media customers need a hybrid, flexible approach that allows them to access a custom set of offerings and tools specific to their needs,” said Jake Winett, director of Media & Entertainment Industry Solutions, Microsoft Communications Sector. “Through the Windows Azure platform, partners such as MPS Broadband are able to balance multiple applications within a cloud environment, making it easy for M&E companies to create, manage, deliver and monetize media on a wide range of platforms and devices.”
MPS Broadband AB is a privately owned technology company headquartered in Stockholm with sales offices in London and New York. The company was founded in 2003 and has 45 employees. MPS Technologies include the proprietary MPS Publishing Platform® (MPP) and the live streaming technology Peer2View™ .
For more information:
• MPS Broadband AB: Anders Nilsson, +46 8 556 935 60, corporate.communications@mpsbroadband.com
• MPS America Inc: Ivan Lopez, +1 303 718 4941, corporate.communications@mpsbroadband.com
• MPS Broadband Ltd: Lance Stevens, +44 797 390 00 01, corporate.communications@mpsbroadband.com
